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So it seems that suddenly the Nintendo 3DS isn't doing too badly...considering. Nintendo today announced that the 3DS has surpassed the first-year sales of the Nintendo DS within its first 8 months on the market. Good numbers to be sure, but it took quite a bit of work on Nintendo's part to achieve them.
The 3DS experienced a significant price drop within the first 6 months of its life in an attempt to perk up slagging sales. And, if you remember, some prominent Nintendo executives also took large pay cuts to make up -and in some ways take responsibility- for what was perceived to be a failed product.
Nintendo of America President Reggie Fils-Aime, the man we all love to stare confusingly at, laid it out for Time's Techland in an interview. "In sales through 8 months, the 3DS has outsold the full 12 months of the original DS. During that 12 months time, the original DS sold 2.37 million and we just surpassed that this past Saturday, so we’ve got real good momentum going into the holidays."
If anything, this is still good news for Nintendo. Strengthening the install base of the product will carry the 3DS a long way once publishers start churning out the big names for the product. And Nintendo is going to need that strength. I'm presuming that the Sony Vita will be giving the 3DS a run for its money.
Comments
12 years, 5 months ago
This is good. Nintendo needed some momentum. What with the Wii getting such horrible reputation and few people looking forward to the Wii U.
12 years, 5 months ago
I'm glad to see that things have picked up for the 3DS after the way things started off.
Also caught a mistake at the end. Should be Sony Vita not Vista.
12 years, 5 months ago
And here I thought nintendo sales hit the wall :p we'll see how long this will last for
12 years, 5 months ago
Hmmm...Guess the 3DS has some life left....
12 years, 5 months ago
Have to admit, I cracked when I saw the Zelda edition of the 3DS.
12 years, 5 months ago
Good for Nintendo.
12 years, 5 months ago
Good news for them. Even if I'm not too much into handhelds nor Nintendo anymore.
(I love your picture of Clint Eastwood!)
12 years, 5 months ago
Please god, let the Wii U be Nintendo's final attempt at breaking into the console market. I just don't think I can stand any more failures.
12 years, 5 months ago
I still think Brad nailed it when he said all the kids will be begging their parents for this with the justification of "Look - it's different and therefore I need it." I'm betting this will see good holiday sales numbers and continue to do well.